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NON-PROFIT
ORGANIZATION
“THE RUSSIAN MARKETING ASSOCIATION” (RMA)The Russian Marketing Association was founded in 1995 under the initiative of the leading Russian industrial, financial, research and consulting companies, higher educational institutions. RMA is authorized by the Government of the Russian Federation to use national symbols and represent Russia in international organizations. The Association unites 150 members from 45 regions of Russia. The members of the Association are the major industrial companies (LUKOil, YUKOS, AVTOVAZ), banking and financial structures (VneshEconomBank, Troyka-Dialogue, NIKOil), scientific and research organizations ("Public opinion" Fund, All-Russian Research Center of Public Opinion), auditing and consulting firms, higher educational institutions and regional administrations. The main tasks of the Russian Marketing Association are: · To support development of financial, commodity and labor markets in the country; · To maintain governmental bodies in working out socio-economic policy based on usage of marketing instruments; · To assist in development of the system of training marketing personnel; · To assist in organizing regional centers of marketing; · To develop international relations in the sphere of marketing for the purpose of drawing investments into Russian economy, to coordinate marketing researches and training of personnel at international level. The most important work of the Association is development of the All-Russian Marketing System (OMS), based on regular economic investigations of major and medium-size enterprises in the most dynamic and attractive what concerns investments regions of Russia. RMA keeps data of more than 1100 enterprises of the country. Based on OMS the Association coordinates marketing, financial, investment projects. For the last few years under RAMs assistance orders for marketing projects were fulfilled for major oil, car assembly, telecommunication companies. RMA fields of actions include holding of regular seminars, briefings, at which problems of marketing in Russia, cooperation between Russian and foreign companies are discussed. Annually RMA carries out international conference «Marketing in Russia» and competition for the best marketing strategy. RMA Board of Directors: president - Ivanov D.S.; first vice-president - Norov E.R., Development director of VneshEconomBank; vice-president - Oslon A.A., President of "Public opinion" Fund; executive director - Shushakov I.A. Programs of RMA for foreign businessmen in 2001: As RMA develops its relations with foreign companies it can provide to them the following services: · Organize marketing research for foreign businessmen in preparation for their visits to Russia, inform Russian businessmen about potential suppliers or investors from abroad, organize business talks; · Inform foreign businessmen about Russian companies interested in investments and cooperation, make analysis of marketing parts of feasibility studies of local companies; · Inform foreign businessmen about the results of economic investigation of Russian companies, their demand for investments and readiness for dialogue with investors, assess demand in goods and services for production purposes; · Assist foreign businessmen in establishing relations with members of Association and participants of OMS (1250 companies in 45 regions of Russia). RMA is
open for membership to foreign companies and institutions. 109028, Moscow, B. Trekhsvyatitelsky pereulok,
2 Tel.:(095) 231-70-77, 231-70-80, 231-70-81;
Fax: (095) 231-70-66 E-mail:info@ram.ru Web site - http://www.ram.ru
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